Optus Ties Samsung Android Tablet Sales To Phone Ownership

We’ve known for some time that the Samsung Galaxy Tab would cost $999 outright, which is the kind of pricing that makes a contract look appealing. Optus is taking an unusual approach to its contract customers, giving priority to customers who already own the Galaxy S smart phone.

Ry Crozier at iTnews reports that Optus sent text messages to Galaxy S owners, inviting them to sign up for the tablet device. As is increasingly common ahead of the launch of much-hyped devices, no detailed plan pricing is being offered; Optus says it will contact customers from November 8 to finalise order details. That strategy has worked in the past for devices such as the iPhone, but that doesn’t make it a sensible approach if you haven’t compared alternatives from other providers. (The Galaxy Tab is expected to be sold through Telstra and Vodafone/3 in addition to Optus.)

What makes the approach slightly odd as well is that the Galaxy Tab can also function as a phone (unlike, say, the iPad). That doesn’t mean many people might not choose to have both a smaller mobile and a tablet, but tying ownership of one into the other seems a little odd.

Optus opens Galaxy Tablet registrations [iTnews]


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