Communicate

Ads That Aussies Hate The Most

By Angus Kidman on January 5, 2009 at 1:37 PM


The Advertising Standards Bureau has released its list of the most-complained about ads of 2008, covering TV, print and billboards. To be frank, I haven’t seen most of them (which reflects my media consumption habits, I guess), but it’s interesting to note that even the most-complained about ad — the Kotex ‘beaver’ campaign — only attracted 185 complaints, and wasn’t ultimately banned. Motorola’s Razr ad held up the tech flag at #10.

Advertising Standards Bureau [DOC format]

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Comments

  • Gavin
    January 5, 2009 at 3:34 PM

    What a joke, if people find the adds on that list offensive then they shouldn’t be watching TV…

    Permalink Reply
  • David
    January 6, 2009 at 9:13 PM

    What was wrong with that? Actually I think it is a fairly good ad, not sexist either way!

    Permalink Reply

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