On the first Sunday of February, the world's most profitable brands duke it out on television's biggest advertising stage - AKA the Super Bowl. Each company has just 30 seconds to grab the public's attention and stand out from the crowd, resulting in some truly jaw-dropping commercials. No concept is too big. No bikini is too small. No celebrity is too expensive. Here are 25 Super Bowl ads that live on in our minds like horrible, beautiful dreams.
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Whatever your thoughts on American football, the Super Bowl's televised broadcast is not to be missed. This is where the world's biggest brands debut their most extravagant and jaw-dropping commercials. You can also expect to see a ton of movie and TV trailers for the very first time.
As always, we'll be collecting the best ads and trailers as soon as they appear online. Watch them all here!
The Super Bowl is not just about the sports, but about the huge half time show. This year, Justin Timberlake took to the stage for the first time since the infamous "Nipplegate" incident. If you're not interested in the huge game that the mighty Philadelphia Eagles just won, well: You can just watch the Half-Time Show right here!
Happy weekend, everyone, and welcome back to 3-Ingredient Happy Hour, the weekly drink column featuring super simple yet delicious libations. This week we're making our cocktail in honour of America's most polarising quarterback: Mr Tom Bündchen.
Whether you're a fan of American football or couldn't care less, the Super Bowl final is always worth a watch if only for the assortment of crazy ads. Each year, the world's biggest brands spend insane amounts of money to debut new commercials in this highly coveted time slot.
You can expect a cavalcade of funny, stupid, raunchy, weird and insanely expensive ads to drop over the next few days on such divergent topics as beer, cars, fast food, video games, computers and everything in-between. We'll be collecting the best ads as they appear online. Watch them all here!
The 2017 Super Bowl between the New England Patriots and Atlanta Falcons was a real nail-biter with the former pulling off one of the greatest comebacks in sports history.
Even if you don't care about football, the half-time show with Lady Gaga was suitably weird and wild: it featured some of her greatest hits along with a small army of remote-controlled drones powered by Intel. Missed it at lunch? You can re-watch her entire show right here!
It's a bit crazy in the US right now, but nothing will stop the Super Bowl, the iconic annual championship game for the National Football League. The 51st Super Bowl (also known as Super Bowl LI) is set to kick off in a few days' time, pitting the New England Patriots against Atlanta Falcons. Lady Gaga will be performing at half-time.
If you're in Australia and want to tune in on the game and festivities, here's how you can do it. (Even if you're at work.)
The Super Bowl is this Monday (Australia time), with the Atlanta Falcons and New England Patriots vying for the championship. Whether you know nothing about football or you just haven't kept up this year, we've got you covered for socialising with friends during the game or at work on Tuesday with talking points, betting advice, and more.