Being likeable and charismatic is a learned art form like any other. However, there's one easy shortcut to a magnetic personality: start having fun.
Photo by JD Hancock.
As business blog Inc. points out, you can always practice your non-verbal communication and presenting the best version of yourself. However, when you're having fun, you can automatically draw others in. People like having fun (shocker, I know), and the experience is contagious. Of course, it helps to know how to read the situation:
Being fun is a trait people generally appreciate in others. But situational awareness is the key to knowing how to play it. Be sensitive to what's going on around you; there will be times your playful side can have free rein, but at others it will be necessary to hold back. The trick will be in knowing when to have fun and when to be serious.
Even if you're in a situation where having fun isn't the priority -- you probably won't be very likeable if you're partying at a business meeting -- you can train yourself to feel more comfortable in your own skin by having fun elsewhere. The more you socialise with people you like and let yourself do what you enjoy, the easier it is to be natural in more serious situations.