Radio Stations Must Accept Complaints Online

In March, TV stations will finally begin taking viewer complaints online. Now radio is also belatedly joining the electronic era, with a new code of practice requiring that listener complaints can be made via the net.

Picture by imh

Mumbrella reports that the new ACMA-backed commercial radio code of practice includes provisions for allowing electronic complaints for the first time (as well as a number of changes to overall standards, reflecting some of the more controversial radio moments of recent years). Unlike the TV codes, which took a considerable time to implement, the radio standards come into place immediately. The only let-out is that the station must have "technological capacity", a point which would be hard to argue by stations already offering online streaming.

ACMA unveils online complaints process for commercial radio industry [Mumbrella]


Comments

    Why the "negative?" Undre the heading COMPLAINTS
    Why not COMPLIMENTS & COMPLAINTS?
    Ever looked at comments on YouTube,Facebook and other sites? They are filled with foul mouthed ratbags hiding behind annominity who do nothing but whinge.
    Any person who is making any comment should be transparent, givng their full name and contact this will sort the "sheep from the goats" I know first hand when being Duty Officer at TV stations and handed an irate caller that when you start to ask for personal details such as contact number etc if not genuine they quickly hang up. But why have a complaints line at all? What good does it do to enhance better broadcasting? Listeners are told to send comments to the Station Manager and the Control Board why not leave it at that. Going online will open a door that does not need to be opened and will be abused as it now becomes all too easy. Plus Talk Back radio gives listeners to vent their anger and hatred and in this open forum it is very hard to hide as each in coming call can be in most cases traced.
    Concentrate on producing better programmes, getting more and new players into ownership, smaller Networks and also a better variety of formats not the same old tired "up for grabs" Y generation programming.

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