How To Get The Best Black Friday Deals

How To Get The Best Black Friday Deals
Image: Getty Images

In a few short days, the world’s biggest shopping event is set to return for another year. Over 96 bargain-filled hours, hundreds of retailers will be slashing their prices by up to 90% with some big-ticket items going for a fraction of their RRP. Here’s everything you need to know, including the best sites to bookmark, online shopping tips and the dates to mark in your calendar.

What is Black Friday?

Black Friday is the biggest shopping events on the US calendar, with retailers offering huge, unheard-of discounts on thousands of consumer products. Over the past few years, Aussie retailers have been getting in on the action too – so expect to see plenty of deals from Myer, Big W, Target, Kmart.

Australia’s online merchants will also be embracing Black Friday. This includes Amazon, eBay, Catch and scores of lesser known e-stores.

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When is Black Friday in Australia?

Black Friday officially takes place on the Friday after the US Thanksgiving holiday. In 2019, the date to mark in your calendar is November 29. However, as we have previously noted, the actual sales period is a lot looser, with many retailers releasing deals in advance and/or extending their discounts well into the following week. (There’s also the similar ‘Cyber Monday’ event on 2 December, which is specifically geared towards online-only deals.)

In other words, you can expect plenty of bargains between November 26 and October 3 with the bulk of deals appearing on the aforementioned Friday and Monday. Also note that the US is a day behind us, which means their Black Friday lands on our Saturday – so keep an eye out for US deals that provide international shipping.

What sort of deals can we expect?

There’s always an element of hyperbole attached to Black Friday, especially in the mainstream press. You should therefore take all those hysterical news reports about $5 large-screen TVs with grain of salt.

With that said, there are always plenty of bargains on offer if you use judicious timing and know where to look. For example, it is likely Amazon and eBay will be running members-only flash sales on popular tech products. So you need to be prepared and you need to be fast.

PSA: You Don't Have To Shop On Black Friday To Get Black Friday Deals

In the olden days, Black Friday was the big day for holiday shopping. You got up early, drove to a participating store, and got in line just like everyone else who wanted to get a good price on a new TV, frying pan, or popular kids’ toy of that moment. But as we’ve grown more accustomed to shopping online, the Black Friday ‘one day only’ shopping deals have slowly and steadily expanded.

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Black Friday sites to bookmark

Pretty much every Australian retailer with an online store will be running some kind of Black Friday promotion. With that said, there are always a few heavy hitters that tend to provide the lion’s share of killer bargains. Here are a few sites to keep a close eye on.

Early-bird deals

Each year, the Black “Friday” deals start appearing earlier and earlier. A bunch of retailers have already jumped the gun this year. Here are a handful of active deals you can get right now.

The Best Black Friday Deals You Can Get Right Now

Black Friday - AKA the biggest and best sales event of the year - isn't supposed to kick off until November 29. However, that hasn't stopped a bunch of Aussie retailers from getting in early. There are already a stack of great bargains to be found if you know where to look. Here are the best deals for far!

Read more

Amazon Black Friday deals

In America, Amazon accounts for more than 50 per cent of all Black Friday sales and it’s swiftly taking over in Australia too. Just like last year, there will be tens of thousands of deals available, spanning video games, fashion and beauty, electronics, books and everything in between. Here are the best Amazon Black Friday Deals released thus far.

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eBay Black Friday deals

Alongside Amazon, eBay will have one of the biggest Black Friday sales in Australia. We’re expecting some absolutely killer bargains as eBay’s major partners look to beat last year’s deals. For those who missed it, that included 50% off board games, up to 40% off big-brand TVs, 60% off bestselling video games and ultra-cheap fashion and footwear.

Catch Black Friday deals

Catch is always a good place to pick up a Black Friday bargain and 2019 should be no exception. If it’s anything like last year, Catch’s Black Friday deals should include Dyson vacuums, Google Home Minis, myriad fitness tracker and big brand sneakers.

Microsoft Store

Microsoft has confirmed it will be participating in this year’s Black Friday sale and there are already a few early-bird deals available on its website. This includes discounted Surface laptops with up to $750 off select models. Click here!

Traditional retailers

As mentioned above, Australia’s brick-and-mortar retailers will also be embracing Black Friday this year. You can expect to see big discounts from most of the old guard, including Harvey Norman, Big W, JB Hi-Fi, Target, The Good Guys, Myer, Kmart and various speciality stores like EB Games and Bunnings. If you’d prefer not to brave the crowds, most of the above merchants will also be running online sales. In fact, some have jumped the gun already.

Lifehacker Coupons Black Friday deals

Once again, Lifehacker’s Coupons page will be turning into a dedicated Black Friday sales portal in the last week of November. This is your one-stop shop for the very best Black Friday deals from around the web. If you want to get a taste of what all the retailers are offering without trawling through every site, this is a great way to go about it.

You can check out some expert Black Friday shopping tips here.

Black Friday Shopping Tips For Australians

Black Friday and Cyber Monday are the biggest shopping events on the US calendar, with retailers offering discounts of up to 90 percent on big ticket items. If you're stuck here in Australia, there's no reason why you need to miss out on the action. Here are seven online shopping tips for Black Friday and Cyber Monday bargain hunters.

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This story has been updated since its original publication.

As Lifehacker editors we write about stuff we like and think you'll like too. Lifehacker often has affiliate partnerships, so we may get a share of the revenue from your purchase.


  • Here’s a suggestion for would be black friday bargain hunters. Make sure you spend some time *before* the sale price checking what you’re looking to buy. Let’s say you’re looking for a 65″ UHD TV. Make sure you note down prices for your preferred make/model *now* so you have a baseline price. Do the same for a few competing models that you’d be willing to buy instead.

    The reason is simple, lots of sales aren’t as good as they seem. Sometimes they bump the retail price up just before the sale then discount that. Usually to about the same price as pre-sale. Other times they’re just quoting a discount against a manufacturers retail price not the resellers retail price (which is usually lower).

    If you know what your desired item costs now then you’ll know whether your black friday bargain is really a bargain or just hot air.

    There are also price tracking websites that can give you an idea of the historical price. Like CamelCamelCamel.

  • To be honest, I’m a bit scared to go shopping on Black Friday in the shops, and I prefer not to lose a limb, which is why I do all the shopping from the comfort of my couch with a cup of tea. I make a list of what I need and then do some research on websites and compare what deals they offer.

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