When you're composing an email, what you write in the body is obviously important -- but the subject line is what people will see first, and can make the difference between your mail being read or ignored. Ensure it's effective by writing it first.
Email picture from Shutterstock
Business Insider highlights that point in a roundup of tips for writing better emails. As career expert Amanda Augustine points out: "n email with a blank subject line will likely go unread or get lost in a cluttered inbox. Write the subject line before the email so you know it’s taken care of." Beyond that, taking time to refine the subject also means you'll have a better idea of what you want to say in the email itself.
Other points to bear in mind when composing your email subject include keeping it brief, ensuring it includes a call to action and mentioning certifications if you're applying for a job. The full Business Insider article has lots of other tips, so check it out before you compose your next missive.
15 Tips For Writing An Excellent Email Subject Line [Business Insider]