Bing Overhauls Its Search Engine

Over the next few weeks, Microsoft will roll out a brand new three-column version of Bing. It will incorporate a social sidebar filled with related info from your social networks and a new centre column with supplemental information related to your search.

The new design follows a recent Bing makeover, where the search engine got a more streamlined Google-like look and moved the left related searches sidebar over to the right — no doubt in preparation for this major update.

Here’s what you’ll find in the new Bing:

Video: Bing Originals: Search goes social

Core Web Results: Your normal Bing search results will stay where they are in the large left column. Bing emphasises that “instead of cluttering your results with social updates, we’re honouring the purity of the core web results making it easier to focus on the links you need to get things done.” Obviously, this is a jab at Google’s integrated social results.

Snapshots: The centre column adds details about services and other info related to your search, such as maps and reviews.

Sidebar: The right column is dedicated to social results. You’ll be able to ask Facebook friends as you search and see information from “top experts” from Twitter, LinkedIn, Quora and more. Oh, and Google+ results too, which makes this a considerably more earnest effort at “adding social” to search results than Google’s crappy Search Plus Your World.

The new Bing should be coming to you in the next few weeks.

Introducing the New Bing: Spend Less Time Searching, More Time Doing [Bing]


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