We saw Vodafone putting up a register for information page that seemed squarely aimed at iPhone 5 customers last week. Now Telstra and Optus are pulling the same trick.
Telstra is promoting a link via its Facebook presence, albeit with a slightly more generic page that doesn't include any hidden text featuring the word "Apple". Optus' effort is less subtle, promoting "5 reasons" to get your next phone through Optus.
We know the iPhone 5 announcement is due next week, so it shouldn't be long before these kinds of pages are replaced with more specific information. Both sites (and Vodafone) are also at pains to point out signing up doesn't guarantee you a phone; we foresee queues.