We often hear about the idea that using check-in options on social networking services should let businesses offer you discounts, but wide-scale examples in Australia have been hard to find. However, Facebook appears to have lined up a bunch of local deals for its Places servicein the past week, with Westfield, 7-Eleven and the Commonwealth Bank all offering discounts.
All these check-in deals work in the basic same way: check-in at a given location to receive a discount. Westfield will be trialling discounts at a range of chains in its stores, with Angus & Coote and Cotton On the first to be tested from this week. The Angus & Coote deal offers 30% off full-price jewellery, which seems like a reasonable discount. 7-Eleven is offering 450ML Coke for $1, and the Commonwealth Bank is offering a free monthly movie pass for a year to customers who check-in, open a savings account and then use a credit card. Frankly, that last one sounds a bit complicated. Update: there's also a deal through KFC.
If the idea of disclosing your location via Facebook fills you with horror, you can always disable Places. Will you be tempted to try it for the discounts?