Looking at the reactions of many large retailers, it's clear Australian businesses are completely spooked by the thought of Amazon setting up shop on our shores. Most are falling back to the old tactics of lowering prices and boosting their product range - Myer's relaunch of the Bargain Basement and KMart's discounting strategies show this. And we can always rely on Gerry Harvey to launch his usual "Get off my lawn" rant. But is there another way? Graham Jackson from Fluent Retail says there is.
Tagged With ecommerce
Predicting the future is near impossible -- but that doesn‘t stop us all from having a red hot go. Human beings have been predicting the future since the beginning of history and the results range from the hilarious to the downright uncanny.
One thing all future predictions have in common: they‘re rooted in our current understanding of how the world works. It‘s difficult to escape that mindset. We have no idea how technology will evolve, so our ideas are connected to the technology of today.
A sluggish or unresponsive website might be a "first world problem" -- but it's one that web users take very seriously. If your company relies on online commerce, speed and reliability are absolutely imperative -- a slightly slower load time can result in customers taking their business elsewhere, never to return. This infographic looks at the different ways a slow website can burn a hole in your pocket.
All the signs are there that Australian retailers are not investing enough in their online operations. More than $24 billion was spent online during the 12 months to March 2013, with Australian online sales growing by 11.9 per cent compared with general retail growth of just 3.4 per cent.And online retail sales across the entire Asia Pacific region are anticipated to overtake North America in 2013, accounting for a third of global e-commerce revenues. But the growth isn't coming from Australia. It's coming from China