This Is What Facebook’s Messenger Ads Look Like, And How To Avoid Them

This Is What Facebook’s Messenger Ads Look Like, And How To Avoid Them

A few months ago, Facebook announced its plans to start showing ads in Messenger. Now, we have a glimpse at what they will look like. They’re huge and obnoxious. The moral of the story: Never message brands.

According to a blog post from the company about the change, “sponsored messages”, as the ads are called, will appear in a module below your conversations list. This section will be similar to sections that show who is currently active, or your favourite contacts. However, as the image above shows, the sponsored messages will take up a lot more space than those sections.

Fortunately, it’s pretty easy to avoid seeing the ads. Facebook will only show the sponsored message section if you start a conversation with a company or brand first. So, if you never start a conversation with McDonald’s, you won’t get burger ads in your messenger app. At least in theory. Right now, Facebook is testing these ads in Australia and Thailand, though they may roll out to more countries over the coming months.

Testing ways for people and businesses to engage on Messenger [Facebook]


  • I don’t mind that they are in the conversation list. I would hate to be speaking to my S.O. and an ad for the local sex shop pops up.

  • I really hate ads, its getting worse and worse every year and I don’t even think twice about using adblocker and custom scripts to kill anti ad blocker measures on sites.
    just give me a BTC wallet or a paypal button, and don’t show me the ads.

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