Earlier this month, it was revealed that Microsoft is working on a competitor for work messenger app Slack. There are now reports that Facebook At Work, a subscription-based social media platform for businesses that combines collaboration and communication tools, will officially launch next month. Here's what we know so far.
It's no secret that Facebook has been working on a social media solution for the enterprise. It's been in development for a few years and the company has been testing it with large organisations. There are now reports that the Facebook is gearing up for the commercial launch of the product next month.
The idea for Facebook At Work is to facilitate the exchange of news and ideas within a team or an organisation as a whole. Of course, Messenger will play a key role for text, audio and video-based communication.
Facebook At Work is a cross between Gmail, Slack and Asana, allowing a company’s employees and teams interact with each other on a platform that most of them are probably already familiar with. Rumour has it that the platform will launch with third-party integration with other software-as-a-service (SaaS) tool providers. All these functionalities will make it a rival to the likes of Slack, Microsoft's Yammer and Skype as well as Salesforce's Chatter. (We have a more detailed run-through on Facebook At Work here)
While there are no details on the pricing for Facebook At Work, <a href="http://TechCrunch">TechCrunch is reporting that Facebook will be charging per user per month. The advantage of this model, instead of charging per organisation, is to minimise wastage; companies won't have to pay for an unused license if a worker leaves. It's also potentially more lucrative for Facebook to charge per user.
We'll keep an eye out for more information on the launch. Stay tuned!