Create A New Email Address Just For Warranty Registrations To Keep Spam At Bay


When you buy a new TV or other appliance, it probably comes with a warranty registration card. Manufacturers want you to send it back, and it’s actually in your interest to do so, but doing so opens you up to a world of marketing email and physical mail you probably don’t want. The solution? Create an email address specifically for warranty registrations and keep that nonsense out of your primary inbox.

Photo by trenttsd.

Sending in that registration card means you can get warranty service easily, and in some cases it’s required for manufacturers to send parts, replacements or notify you of recalls. However, your email and mailing address are frequently used for marketing and almost always sold to third parties. To keep their hands off of your inbox, create a new or custom gmail address (like instead of “[email protected]”, use “[email protected]” and set up a mail filter accordingly) to corral all of that information into one place that you can browse at your leisure.

I’ve actually had companies proactively notify me of my repair or replacement options when a recall was issued because I registered, but it’s rare, so your mileage may vary. Either way, a new address will net you the benefits without the spam. Physical spam, however is a different problem. Do you fill out registration cards or just throw them away? Have you ever had a company proactively contact you about your product, or insist you fill one out for service? Share your stories in the comments.

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