Digital cameras might have all but killed off the film market, but they don’t appear to have totally dented our enthusiasm for physical photos. An analysis by Futuresource Consulting suggests that we’re increasingly keen on photobooks (entire bound collections of photos, often centred on a single theme). Sales are expected to grow 25 per cent, with the US alone seeing 25 million sold this year, rising to 29 million in 2012.
There don’t seem to be directly comparable statistics for Australia, but there’s no shortage of places offering the service. I must admit I’m an entirely digital guy when it comes to viewing photos these days, so the only context I can imagine generating a photobook would be as a gift for someone. Is there anyone out there who buys them for themselves? What are the considerations you use when choosing between providers? Tell us in the comments.
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