Top Stories Deployment
Even if you’ve decided that mobile phones will only play a relatively minimal role in your environment (calls, texts, emails and basic browsing), your mobile choices have only just begun. The conventional laptop still plays a vital role, but now competes with tablet machines and hybrids (which can convert from tablet to laptop form as needed) for corporate attention. Here’s our take on when each form factor makes sense.
In an idealised world, electronic marketing was supposed to be able to draw on detailed information about individual customers, sending you a message which exactly matched your interests. In reality, it’s apparently all that most companies can manage to correctly attach your name to a bog-standard email template.