It feels like everybody goes through a quick “graphic design is my passion” phase once in their life, and then quickly gives up after one failed abstract macaroni painting. But everyone practices design in their lives in some way, however. Whether that’s by touching up selfies, making memes or making slideshows for a work presentation, we make decisions on design every day.
Thankfully, software company Adobe has recognised this and the importance that everyone deserves access to design software and the ability to learn how to use them. This becomes more vital as employers are starting to prioritise candidates with design experience.
To help every aspirational hobbyist, including students and small business owners, Adobe has been aiding in the democratising of great design through Adobe Express, an all-in-one free content creation tool. The web and mobile-based app, which launched in December of last year and has continued to evolve and meet the needs of creators by releasing new and exciting features and updates. These changes have helped hopeful creators get started on their design passion and given them the tools to start quickly creating standout content in no time.
How To Sign Up
The software is free to sign up for so you can start your journey in content creation with no strings attached. There is also an additional Adobe Express Premium offering, for $14.29 a month if you find yourself wanting to access more tools and creative cloud integration.
In Adobe Express Premium, you’ll receive access to further tools such as Photoshop and Premiere Express. These can be great if you’re looking to start a personal video diary or want to improve on your TikTok game. With Adobe Express you’ll be able to edit your videos on the fly to cut together a quick recap of your day to send to loved ones, edit out annoying objects in your photos or videos, or fix any issues with lighting to match your godly whims.
Creative Cloud Integration
Not only has Adobe Express simplified the design learning process, but it’s also simplifying Adobe’s collection of creative tools. Bringing together Adobe Stock images, a wide array of templates, content scheduling and quick actions powered by Photoshop, you’ll have a wide variety of tools at your disposal. You’ll also gain access to a large selection of fonts from Adobe’s library.
This service aims to highlight its flexibility for any user’s design needs. Whether you’re removing a background, adding colour to your text, or placing your logo on a product image. In just a few taps, you can resize content for your socials and create easy, high-quality graphic designs.
There are plenty of great on-the-go features as well, such as the ability to edit, export in JPG or PNG or resize or convert or export to PDF as well. This app can be your swiss army knife as a designer if you’re ever caught off guard and need to make a quick edit on your phone.
Educational & Business Support
If you’re a small business owner, you’ll be able to quickly add your logo to any photo, or design your business identity yourself. You’ll also want to take advantage of Adobe Sensei, which will help quickly edit your videos for Insta, and streamline business processes by turning notes into shareable PDFs in seconds.
Adobe is also extending its services to schools through the Adobe Education Exchange, which provides free tutorials, courses, lesson plans and videos to students. The hope for this program is that it will help students develop stronger creative skills while giving students and teachers direct access to resources that can help them.
A key issue in software comes down to accessibility. Thankfully Adobe Express works on all platforms and browsers, so you’ll won’t be locked out of any features based on your hardware of choice. Adobe is deeply committed to supporting Adobe Express and its community for many years to come and will be providing frequent updates to the platform and responding to feedback.
To learn more about Adobe Express and Adobe’s collection of creative tools, tune in to Adobe MAX, streaming October 20 across the Asia Pacific. Register to the free event here.
If you’re looking to take another stab at that graphic design passion, try signing up for Adobe Express for free here.
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