Hybrid cloud adoption is on the rise in the enterprise space. EMC is responding to this trend by folding in new capabilities to its existing product range to connect primary storage and data protection system to private and public clouds.
The vendor's VMAX and VNX storage platforms can now automate storage tiering to and from private and public cloud services including VMware vCloud Air, Microsoft Azure, Amazon S3 and Google Cloud Platform.
"EMC is further extending the integration reach of VMAX with enhancements to its FAST.X tiering solution, enabling customers to achieve lower total cost of ownership by automatically tiering to public clouds from both EMC and non-EMC storage," the vendor said in a statement.
Using EMC's CloudArray technology, customers can connect a VMAX to a storage area network (SAN) and network switch to immediately connect public cloud services to their datacentres. They can then automate the allocation of data to storage targets on-premise and in the cloud.
EMC has also added new data protection capabilities to its product range regardless of where the data is stored. For example, CloudBoost, EMC's cloud protection platform, now makes it easier for customers to cache data locally and move it to the cloud. The platform allows for deduplication and incremental restores without the need for complex cloud compute infrastructure.