Airline Virgin Australia is obviously taking its customer service battle with Qantas pretty seriously: it is offering to match the existing status of Gold or Platinum members from other airline frequent flyer programs, giving you the option to jump the ranks (and potentially get free lounge access) without taking a bunch of flights.
The Virgin scheme applies to any locally-operating frequent flyer program other than those of Virgin's existing local partners (Singapore, Air New Zealand, Delta, Etihad and Virgin Atlantic). That said, Qantas members are clearly the main target.
To sign up, you need to email a scan of your current membership card (or a statement as proof of membership). Processing is said to take up to four weeks. Last time Virgin made a similar offer, it shut it off quickly after high levels of demand, so I'd get in quick if you're tempted.