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Ever wondered how Sir Richard Branson became so ridiculously successful? Last week, we attended Talent International’s “Talent Unleashed” event in Sydney which was headlined by the Virgin billionaire. Guests were given an insight into Branson’s business methods with a focus on how to successfully create working environments through sheer bloody-mindedness and self-belief. He also discusses Virgin Galactic, the importance of following your gut instinct and the havoc wrought by Apple on his former music business.
Bob Sullivan and Hugh Thompson are the authors of The Plateau Effect, a book that takes a look at why people in all kinds of pursuits will succeed to a point and then be unable to improve. Our sibling publication Business Insider Australia caught up with them to talk about the plateau effect (and how to collaborate on writing a book).
Elevator Pitch is a new regular feature on Lifehacker where we profile startups and new companies and pick their brains for entrepreneurial advice. This week, we’re talking with futurist and occasional Lifehacker video panel contributor Mark Pesce about his latest project, MooresCloud: a company launching (among other things) an LED lamp with a full server stack inside.