Can You Spot A Deepfake? Here’s What To Look For

Can You Spot A Deepfake? Here’s What To Look For
Image: Google

Could you spot a fake video created by artificial intelligence? In the video below, I share some telltale signs that a video has been altered with deepfake technology.

A “deepfake” is any piece of digital content that’s been manipulated with artificial intelligence. The most common example is videos and GIFs, but the technology can be used to create false audio or images too.

It’s still early days for this technology, so it can be pretty obvious when a video has been doctored. Look closely and you’ll often spot discoloration or incorrect lighting on faces. The edges of the face are usually blurry and misaligned, and lip-syncing can be off too.

But as deepfake technology advances and becomes more accessible, so does the potential for abuse. Buzzfeed famously created a deepfake video of President Obama, matching his words and face to that of Jordan Peele (who famously played Obama on the sketch comedy show Key & Peele). Imagine this technology being used by bad actors to spread misinformation. The possibilities are terrifying.

These fears have led some companies and states to preemptively ban deepfake technology. Microsoft and Facebook have even teamed up with the Partnership on AI coalition to launch a contest to encourage research on technology that can detect deepfake content accurately and reliably. For now, no such tool exists on the mass market.

So for the time being, we’ll all just have to keep zooming in on lips to figure out if what we’re watching is even real.


    • +1. It is driving me NUTS! I don’t mind quite so much that it’s actually there, but after it scrolls off the top of the screen, it decides to reimpose itself in a smaller pop-up window at the bottom right.
      The idea of giving me a 2nd chance to view something I had no interest in in the first place is just stupid. If I didn’t click on it the first time, I’m unlikely to want to click on that little box in the corner.

      Knock it off, Lifehacker.

    • Hah, now instead of just Rupaul, there are multiple random videos. I have ublock origin installed too – so it doesn’t autoplay, but the videos are still there after the first paragraph of each and every article.

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