Tagged With business

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People often make purchasing decisions predominantly based on the brand. That is, they may pick one product over another based on a company's brand reputation, even if the quality of the offerings are the same. That's why brand value is important. So which Australian companies are deemed to be the most valuable in terms of brand? Here's the top 10 list.

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We are living at a time of unlimited potential. Never before have we experienced such a rapid growth in the number of young entrepreneurs who've begun working for themselves. From app developers, to freelance writers, business consultants, creative producers and startup founders, there's no shortage of people willing to take large calculated risks in the name of sculpting their own self-employed dream careers.

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The costs of global terrorism on business go beyond the destruction caused in the attacks, to impact the value of brands and supply chains for products, new research shows. It can also give a competitive edge to some companies while destroying others. In the 15 years since the September 11 terrorist attacks, terrorism and its tragic consequences have become transnational in nature and in impact. Terrorism moved from an unquantifiable uncertainty to a risk, with an ever-increasing frequency that exceeded 70,000 attacks within the last 15 years. The cost of these attacks on human lives is alarming and devastating. But today, we step back and take a closer look at the impact of terrorism on businesses.

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It's exciting to work for a startup. You can become part of a team that disrupts the market — be true pioneers in a particular industry. But not all startups are created equal and there will be misguided entrepreneurs who you definitely want to avoid because they're either up to no good or are just bad at what they do. But how do you identify them? One ex-employee of a dodgy startup shared her experience and red flags to watch out for.

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I have met many brilliant and entrepreneurial people in my life who have had grand ideas for a businesses. They enthusiastically give me details about their ideas and some actually go through with them. I can see they're determined to succeed and yet I've seen many of them fail. It's often the ones who don't know much about the ins and outs of running a business that stumble. Here's why.