Tagged With hashtags

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Instagram's not just for checking up on your ex or indulging your love of small, strange dogs. The visually driven social media network is also a way of browsing services: hairdressers, tattoo artists, and -- it's a bit of a leap but it also makes sense -- plastic surgeons.

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Hashtags label and group all kinds of social media content – from TV shows like #QandA, to emergencies like #nswfires, or protests like #Occupy or #sosblakAustralia .

But when it comes to weddings, personalised hashtags don’t just group together tweets about the same topic, they also communicate a set of meanings and expectations about the event.