When it comes to online dating, it's vital you put your best foot — or photo — forward. Picking your best photo can be agonising, but Tinder's new Smart Photos feature will use data to do it for you. As you swipe through people's profiles and others swipe yours, Smart Photos constantly changes the order of your photos to find out which one gets the most response. Eventually it will put all your photos in order from best to, well, least best (you can see how it all works here). Tinder claims that test users saw up to a 12 per cent increase in matches after enabling the feature. So don't stress about which photo shows your good side, let Tinder pick for you.
Our friends at Gizmodo think the data collection aspect of the feature is a little creepy, but I think those fears are overblown. Collecting data and using that data to help you find more matches is what dating apps do, so this is just another step forward. To enable the feature for yourself, make sure you have the latest version of Tinder, go to edit your profile within the app, then toggle on Smart Photos.
Introducing Smart Photos - For The Most Swipeworthy You [Tinder Blog]