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<oembed><version>1.0</version><provider_name>Lifehacker Australia</provider_name><provider_url>https://www.lifehacker.com.au</provider_url><author_name>johnsmithus</author_name><author_url>https://www.lifehacker.com.au/author/johnsmithus005gmail-com/</author_url><title>AR Is Coming But It's Not Here Yet</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="dtusR4YqxM"&gt;&lt;a href="https://www.lifehacker.com.au/2017/10/ar-is-coming-but-its-not-here-yet/"&gt;AR Is Coming But It&#x2019;s Not Here Yet&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://www.lifehacker.com.au/2017/10/ar-is-coming-but-its-not-here-yet/embed/#?secret=dtusR4YqxM" width="600" height="338" title="&#x201C;AR Is Coming But It&#x2019;s Not Here Yet&#x201D; &#x2014; Lifehacker Australia" data-secret="dtusR4YqxM" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script&gt;
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</html><description>I spend a lot of my day reading in order to understand what&#x2019;s going on in the tech world. Among the big megatrends that are emerging as critical areas, augmented reality (AR) is shaping up to be one of the most transformative technologies of the 21st century. But the hype is far from the reality.</description></oembed>
