marketing
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Why You Should Never Respond to Spam, Even to Unsubscribe
You might find yourself wondering from time to time: Why is it always you who constantly gets spammed with emails while your buddy Steve — who doesn’t even take the time to unsubscribe from spammy emails — gets to seemingly live his life spam-headache free? The answer isn’t that Steve is just lucky; it’s that…
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How to Make Flying on a Low-Cost Airline Less Soul-Killing
If you’re like most people, you probably don’t enjoy flying on low-cost carriers (LCCs). The seats are cramped, there are a million fees, and it’s often just not a great experience. But there are steps you can take to make the experience less painful, because sometimes the cost is low enough that it doesn’t make…
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Why You Should Change Your Phone Number
When is the last time you got a new phone number? Chances are good you’re rocking the same one you were assigned when you bought your first device, whenever that was, and have ported it from one phone to another over the years. These days telcos are happy to let you keep your number if…
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Don’t Waste Money Buying Brand Names for These Products
Shopping for stuff can be fun, but capitalism’s allowance for a proliferation of brands also makes it quite stressful. Our stores and online platforms are stuffed with brands — no matter what it is you want to buy, there are literally hundreds of brands out there to choose from. Some you’ve heard of, some seem…