branding
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Name Your Next Project With This Pun Generator
At Lifehacker we love a portmanteau. A lot of our sister sites, as well as their subdomains, are combinations of existing words: Deadspin evokes backspin but also ESPN; Gizmodo contains gizmo and mod. Lifehacker’s subsites find a second meaning within a word or phrase: Skillet contains skill, Two Cents is money advice. We’ve covered some…
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Ask LH: What Promotional Merchandise Should My Company Buy?
Dear Lifehacker, Would you be able to suggest some merchandise to put my small business logo on? (Aside from the obvious calendar and business card options.) I want something useful like a mug, but that’s cool/quirky enough to stand out and be noticed. The aim is to get people talking about our brand without having…
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12 World-Famous Companies That Used To Have Rubbish Names [Infographic]
Branding is incredibly important when you’re trying to build a new business. Sometimes, a company strikes gold on the very first try and their brand becomes instantly iconic. Other times, the name fails to register with customers and a return to the drawing board is required. This infographic reveals what 12 famous brands used to…