Just a few years ago, virtual reality (VR) was being showered with very real money. The industry raised an estimated US$900 million in venture capital in 2016, but by 2018 that figure had plummeted to US$280 million. Oculus - the Facebook-owned company behind one of the most popular VR headsets on the market - planned to deliver 1 billion headsets to consumers, but as of last year had sold barely 300,000.
So what's the main problem with virtual reality? In short, it’s almost as humdrum as real life.
Investments in VR entertainment venues all over the world, VR cinematic experiences, and specialised VR studios such as Google Spotlight and CCP Games have either significantly downsized, closed down or morphed into new ventures.
Recent articles in Fortune and The Verge have voiced disdain with VR technology. Common complaints include expensive, clunky or uncomfortable hardware, and unimaginative or repetitive content. Sceptics have compared VR experiences to the 3D television fad of the early 2010s.
As a VR researcher and developer, I understand the scepticism. Yet I believe in this technology, and I know there are “killer apps” and solutions waiting to be discovered.
A thrusting young buck at work recently approached me to ask for some tips on toning up. He does a lot of exercise but lives pretty generously. That means, whatever his body asks him for, he generously provides. As a result he has cultivated something of a "Dadbod" and has now decided to take action to stem the tide.
Such is the mobile phone cycle that we are only a few months away from the release of another Samsung flagship series — the Galaxy S11 lineup. However, new reports have revealed it's actually going to have some very important upgrades to set it apart from its recent predecessors. In fact, if you haven't bought the Samsung Galaxy S10 yet, you may want to wait. Here's everything you need to know.