How To Opt Out Of Netflix’s New Ads

How To Opt Out Of Netflix’s New Ads

By now you’ve probably heard that Netflix has started showing trailers for its shows in between episodes of shows you’re binge-watching. So while you’re waiting for that next episode of “Orange is the New Black” to play, you might be subjected to an ad for “Fuller House.”

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For now, Netflix is just testing the idea out, but that test is happening to everyone, CNET reports. For now, thankfully, you can opt out of the ads if you’d rather not see them. Here’s how to do it:

Launch Netflix in a browser (not the app) on your computer, phone or tablet and log in.

On your computer, you’ll want to click your profile picture on the top right side of the page. On mobile, go to the hamburger menu (the three dots on top of each other on the left side of the page), and then select Account.

From there, scroll down to Settings and select Test Participation. Within that menu, toggle the “Include me in tests and previews” button to off and then press done.

Image Image: Netflix

That’s it! From now on you shouldn’t see any ads show up mid-binge watch. That is, unless Netflix decides to make this a permanent rollout rather than a test‚then we all may be out of luck.


  • So while you’re waiting for that next episode of “Orange is the New Black” to play, you might be subjected to an ad for “Fuller House.”

    Oh, the horror, won’t someone please think of the children haha.

    Still not sure how I feel about it as if it’s ad’s about other shows, I’m kinda for that so can find something new but if its ads in general then no.

  • I remember when Foxtel was add free, then adds in between shows and now look at it, every chance they get they cram, and ad in and your paying for the privilege.

  • I’m OK with (short) trailers. But I’ll be pissed if they go down the route of actual ads. I’d rather they put the price up. Which is probably exactly the kind of response they want. Frankly, anything to stop the likes of the always-shouty Harvey Norman ads and constant “sneak peeks” for whatever Bachelor/Farmer/Block/Survivor-esque brain-numbingly dreadful tat is being dished out.

  • unacceptable. I ‘pay’ for a streaming service. I remember early 90’s in Australia when the ‘pay TV’ concept was floated and the key issue for me was “no ads”…. They shouldn’t ‘need’ to get money for the content from advertising, as I’m already wilfully paying it!! I won’t be if ads start creeping in.

    Thanks for the heads up. I’ve turned this off…

  • I am binge watching Dr Who and I don’t mind the inter-episode ads but they come in as soon as the `Next Time’ banner comes up, if they waited until the credits it wouldn’t be so bad.

    I know, FWP

  • Doesn’t work. I logged into the website and this setting was already set to off. I’m still seeing trailers between shows.

  • if they start forcing ads (even for other shows) then i will just opt out of Netflix completely. I don’t pay them a monthly fee to be advertised to.

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