How To Have A Successful Amazon Prime Day

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On July 16, Aussie shoppers will get their first taste of the annual Amazon Prime Day event. It’s kind of like heading to Westfield's on Boxing Day or a big retailer during a closing down sale, except it all takes place online. Here are some tips to ensure you get the best deal possible.

Shopper Alert: Amazon Prime Day Deals Are Already Appearing

Australia's first Amazon Prime Day event officially kicks off next week on 16 July. But there are already a bunch of special offers live that you can take advantage of as Prime Day edges closer. Here are a few that caught our eye.

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New deals drop roughly every five minutes for 30 hours straight, so it’s a marathon, not a sprint, with a good strategy being the key to success. While there’s no surefire way to ensure you get all the deals you want, there are a few things you can do to increase your chances of success.

Make sure your're signed into Amazon Prime

In order to take advantage of Prime Day you’ll need to be a Prime customer. Go ahead and take the time now to make sure your membership details are in order. If you don’t have a Prime membership already, you can sign up for a free 30-day trial and take advantage of the deals.

Grab your $10 Amazon Credit

Amazon is offering a $10 credit for new Amazon Prime members. This is activated when you stream a Prime video for the first time. A $10 credit will then be applied directly to your account but this can take up to four days - so do it today! (Click here for details.)

Download Amazon’s App

The Amazon app is your key to not missing out on any deals. Within the app go to “Today’s Deals” and then “Upcoming” to see all the Prime deals 24 hours before they go live. If there’s something you’ve got your eye on, you can “Watch this Deal” to get a notification when the sale has officially started for that item. To catch the good deals this planning step is key.

Join the Waitlist

Even if an item sells out (and trust me, the thing you want probably will), you can click the “Join Waitlist” button on the product page to get notified if for some reason more inventory becomes available.

Pay Attention

Just like Click Frenzy and Black Friday, there are going to be “deals” on Prime Day that aren’t really a bargain at all. Pay attention to what a deal actually is, how much of a product you’re getting (do you have somewhere to store that 48-pack of toilet paper?), and whether or not it’s actually a big discount in the first place. There’s also the matter of making sure what you’re buying is something you actually want or need. No matter how cheap something is, if it’s useless to you then it’s not a bargain at all.


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