7 Ways To Improve Online Shopping

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Not so long ago, being able to click a button and have the goods of your choice delivered to your front door in a day (or less) would have seemed like some kind of black magic - but as convenient as online shopping is, it does come with its own set of frustrations and problems. Here's how to fix the most common ones.

Image: Amazon

#1 Missing deliveries, part 1

Screenshot: Gizmodo

To avoid missing deliveries when you're away from home, get them sent to work instead, as long as your office manager doesn't mind - just about every retail site out there will let you add a second address for deliveries (it's under Your Addresses on your Amazon account page, for example), so you don't have to take time off work to meet the courier.

This won't work for everyone admittedly, but if you're on friendly terms with whoever runs reception and are only ordering small packages every so often - rather than full luggage sets every week —it's a much better option than worrying about delivery times and days. It's also worth considering if you live at a particularly remote or hard-to-find address.

#2 Missing deliveries, part 2

If you want to take the more high-tech and more expensive option for catching your deliveries, get a device like the Nest Cam IQ Outdoor or the Ring Doorbell, both of which will alert you when someone's at the door, and let you chat with them - whether you're out in the garden or on the other side of the world.

Dropping a few hundred dollars on a security camera might seem like overkill just to make sure you don't miss your next online shopping delivery, but these devices have got plenty of other uses as well. They can dos stuff like instantly alert you to suspicious activity outside your front door and watch over your property while you're away from home.

#3 Missing out on the best deals

Screenshot: Gizmodo

You don't have time to sit refreshing the Best Buy website all day, so you can easily miss out on special offers and reductions. This is one occasion when signing up for email lists can actually be useful, at least for a select number of stores - let the deals and offers come to you, rather than the other way round. Maybe use a separate email address for the job.

For retailers without a deals email, or with too spammy an approach to their mailing lists, try following them on social media instead. A Twitter follow or a Facebook like means stuff that you might be interested in will pop up in your feed, and in the case of Twitter you can set up a separate Twitter list so your main timeline doesn't get overrun with special offers.

#4 Poor product quality

Shop online and you can't really see what you're getting until it turns up - you can't hold the item in your hand like you can in the store. One way around this is to test out something like a phone in a physical retail store, so you know how it looks and feels, before returning to your web browser and searching out the cheapest price for it online.

There's no 100-per cent foolproof way of avoiding getting a dud sent to your front door, but carefully read as many reviews as you can - look for what people say about build quality. If you're buying furniture double check what the furniture is made of. Is it real wood or particle board that could disintegrate in a year? Also check out as many different photographs of the item as you can, and if you don't get sent what's being advertised, complain loudly: Retailers are legally bound to send you the product that was advertised, in working order.

#4 Having advertisements follow you around the web

Screenshot: Gizmodo

Run one search for an Amazon Echo, and suddenly the smart speaker is following you all around the web. If you hate this, we've written extensively in the past about how to avoid getting tracked as you venture around the web. Embrace privacy extensions for your browser, like Privacy Badger, Disconnect, or Ghostery.

Your choice of web browser may well have some options that can help too, so have a check for them - Safari on macOS and iOS now blocks cross-site tracking cookies by default - and even just firing up a private browsing window every time you want to do some online shopping can stop some (though not all) of the advertisements for that new couch you were thinking about following you from site to site.

5) Getting hit by hidden charges

Getting hit by hidden charges you weren't expecting has to rank highly on most people's lists of online shopping annoyances, but it's difficult to guard against, beyond checking and double-checking that you've read all the information presented to you - hidden charges are by their very nature not that easy to spot while you're rushing around sites.

Be particularly on the lookout for sales taxes and extra shipping costs, and remember to take these into account when you're using some of the price comparison tools we mentioned above . There's no substitute for taking your time and doing your research thoroughly before buying.

#6 Endless form filling

Screenshot: Gizmodo

All you want to do is buy your item already, but you're met with another huge form to fill out. Well, your browser can help: Chrome, Firefox, Safari, and Edge now include options for automatically filling out forms based on previously entered data (use the embedded links if you're having trouble with the auto-fill features, or need to change the way they work).

Most password managers, including LastPass and 1Password, can keep track of this information for you too, and will even go as far as storing credit card and reward program data for you. If you're really serious about banishing the chore of filling out forms for good, consider signing up for a password manager service to take care of the job for you.

#7 Sketchy online security

You want your online shopping experience to be a safe one, and sticking to the big name stores is a good way of keeping yourself clear of scammers. Look for sites that connect via HTTPS (showing a green padlock in your browser's address bar) and that prominently display verified badges from recognised security firms like Norton or McAfee.

Don't buy stuff when you're on public Wi-Fi, and if you must, use a VPN while you're doing so. Someone is more likely be monitoring traffic on public Wi-Fi and might catch your credit card info or passwords.

While we're on the topic of online security, all the usual rules apply to shopping sites as they do to any other site - be wary of following links you receive over email, use passwords that are hard to guess and aren't used elsewhere, and change them often.


    re: #4 Poor product quality

    Reading reviews goes two ways. I was doing some online shopping recently to buy a generator and there were a large number of negative reviews for the seller. However, when you start looking into it some of the reviews were very petty, or not really related to the seller. Stuff like people complaining that a delivery was a day late so they had to get the courier to come round again. Or the 2kw generator I bought won't run the 2600w welder I want to use *facepalm*.

    Further, when I started drilling down to the specific item I was buying there were maybe three negative reviews for thousands sold. Dropping the negatives down to a fraction of a percent. In contrast I was looking for a CPU and a seller had only positive reviews - so they must be good right? Except they only had 31 reviews, total. A week later they had 31 positive reviews and 24 negative ones. So be careful when viewing reviews.

    re: 5) Getting hit by hidden charges

    This is a really good point and it highlights the importance of double checking the price before you click your final "confirm purchase" button. I find Amazon especially troublesome for this since the items are often coming from different sellers. As such you can get a heap of best priced items then wind up getting hit with four different postage charges since they're coming from different sellers.

    Its also essential to make sure you do the currency conversion (and factor in any conversion charges). So many great looking deals break down once you convert the price from US or Euro to AU dollars.

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