MSY’s Website Is A Lesson In Hubris

Pride comes before the fall. MSY Technology — “the name you can trust” in cheap computer parts — now has a massive ACCC court notice plastered on its website right underneath its logo, a week after it was fined $750,000 for misleading and deceptive conduct towards customers.

As part of the orders made against MSY by the Federal Court on behalf of the ACCC alongside that $750,000 fine, the company was ordered to post notices publicising its wrongdoings. This notice is just about as prominent as possible, taking the place of a promotional banner and sitting right above the company’s famous PDF price lists.

The notice, which mentions “false, misleading and deceptive conduct” no less than four times, sits right underneath MSY’s tagline “the name you can trust”. For a company that has a reputation for being difficult to deal with when it comes to returns and RMAs, and for one that’s now been fined twice — with penalties and costs ticking over a million dollars — it’s delicious karma.

A new link in the website’s footer titled ‘Your Rights’ now links directly to the ACCC website’s customer information on refunds and remedies. MSY also now has to clearly publicise a phone number where consumers can “raise consumer guarantee issues” with a senior employee.

MSY’s famously lo-fi and garish website has been visited by Aussie customers a massive 89.4 million times since 2012. According to a counter on its website, MSY answered 1252 customer calls yesterday, and completed 665 warranty returns.

(Hat tip to Saars on Reddit for the news!) [MSY / Reddit]

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