The ‘Netflix Tax’ Explained

From July 1 2017, the Federal Government wants to apply the Goods and Services Tax (GST) to all digital products and services supplied into Australia. In practice, this means the amount of money you spend on software downloads and streaming services is set to increase across the board.

Here’s everything you need to know about the so called “Netflix Tax” and how it will affect your wallet.

Update: The Netflix Tax just passed and will take affect from July 1 2017. The Online Goods Tax has been postponed until 2018, however. More information here.

What Is The Netflix Tax?

The “Netflix Tax” is the nickname given to a tax amendment that will see the GST applied to digital products and services imported by consumers. Currently, only goods or real property imported by consumers are subject to the GST. (A 10 er cent GST tax will also be applied to imported goods worth less than $1000 via a separate amendment.)

Has The Netflix Tax Been Approved?

The proposed GST changes are still with the Senate waiting to pass legislation. The bill was initiated in the House on 9 May 2017, where the Economics Legislation Committee regarded the legislation as “a step in the right direction.” Labor Senators also voiced their support on the collection of GST on low value imports “in principle”. There’s a chance that the amendment will not be implemented until 2018 – fingers crossed!

What does the tax involve?

As the government explains on the Parliament Of Australia website, the key features of the Netflix Tax are as follows:

  • it will be imposed on intangible supplies such as supplies of digital content, games and software — but will also extend to consultancy and professional services performed offshore for customers in Australia
  • the liability for the GST will rest either with the supplier or with the operator of an electronic distribution service
  • GST will be imposed at a rate of 10 per cent on the value of the supply
  • at this stage it would appear that all intangible supplies will be caught, regardless of the value of the supply (currently goods valued of less than $1,000 from overseas suppliers over the internet imported by Australian consumers are not covered under the GST Act, hence it is likely there might be scope for this value of intangible supplies to be changed by regulation) and
  • only supplies made to consumers will be caught: business-to-business transactions will be exempt.[4]

What Is Being Taxed?

As mentioned above the tax will be imposed on all “intangible supplies”. This includes pretty much anything you can download to a tablet, smartphone, console, computer or e-book reader. Music, movies, games, e-books, digital magazines and streaming services will all be taxed. The removal of the sub-$1000 exemption also means that the tax will apply to everything you purchase online from international retailers.

Does The Netflix Tax Apply To eBay?

Yep. In addition to digital products and services, the Netflix Tax will also apply to fees on online stores including Here’s the official statement from eBay:

From 1 July 2017, Goods and Services Tax (GST) will apply to fees on, due to new legislation in Australia (the “Netflix Tax”).

Businesses registered for GST will not be affected by this change if you register your Australian Business Number (ABN) with eBay here.

How Much More Will I Pay?

As with other goods and services that fall under the GST, digital products will receive a 10 per cent price hike. To take the tax’s namesake as an example, a year’s subscription to Netflix at $8.99 a month would go from $107.99 to $118.60 – a difference of around $10.70. It’s not yet clear whether all companies will pass the tax on to customers, but it seems incredibly likely.

Why Is The Netflix Tax Happening?

The absence of GST on services and digital products imported by consumers results in lost GST revenue for the government that would otherwise be distributed to Australian states and territories. In essence, the government is seeking to correct an oversight of an existing tax. From July 2017 to 2019, the tax is predicted to net $350 million, which will be reinvested into the local economy.

In addition, the tax will remove the disadvantage faced by local, GST-paying businesses that need to compete with overseas companies who do not pay the tax. In the words of the government, the Netflix Tax will “maintain the integrity of the tax system and offer a level playing field for domestic suppliers.”

How Will The Tax Be Collected?

For the most part, the Netflix Tax will be collected via the international seller. However, the government has outlined scenarios where the tax will be the responsibility of the operator:

Responsibility for GST liability may be shifted from the supplier to the operator. This would happen in certain circumstances where the operator controls any of the key elements of the supply such as delivery, charging or terms and conditions.

Shifting responsibility for GST liability to operators is aimed at minimising compliance costs. It is expected that operators are generally better placed to comply and ensure that digital goods and services sourced in a similar manner are taxed in a similar way.

When Will The Netflix Tax Begin?

Provided the legislation gets through, digital products and services will be taxed from 1 July 2017. If you’re planning any big digital purchases we suggest you do it before the end of the month!

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