How I Succeeded is a regular series on Lifehacker where we ask business leaders for the secrets and tactics behind their success. Today: Jeremy Hubbard from UBank.
Current gig: Head of Digital at UBank
Location: Sydney, Australia
Current mobile device: iPhone 6
Current computer: Nothing exciting, a standard issue Dell Laptop
One word that best describes how you work: Driven
What apps/software/tools can't you live without?
Workflowy: I can't imagine my life without this. iThoughts: A nice, clean mind mapping tool for iOS Drafts: makes using my iPhone so much faster
What social network do you find the most useful?
Facebook. It’s the social media channel most of our customers use and a great tool to gain insights and understand them better.
What were the most important lessons you learned while growing your business?
Keep your products simple. It sounds easy, but it takes a lot of discipline. Being a digital only bank, we are continuously disrupting, innovating and looking at new features and functions to enhance our service. With so many bright minds and big ideas, saying no is hard.
What has been the most surprising part of your business journey?
The speed at which technology is being adopted and expected by consumers and the fact that this is increasing every day, month and year. At UBank, we love technology more than anyone and as Australia’s first online bank, it’s built into our DNA. It’s an exciting time to be working in the technology space.
What everyday thing are you better at than anyone else?
Making coffee! It might have taken a few years, but I can make a great espresso. On a more serious note, it's also consistently making the time to read and research to ensure I'm always learning.
What's your sleep routine like?
I need a lot of sleep. 8 hours is preferred, but like many people, this depends on workload and of course, my children.
What advice would you offer to other businesses on how to succeed?
Be clear on your purpose, and the purpose of your purpose, and then relentlessly pursue it.