Many small businesses rely on email to communicate with customers, suppliers and even with staff internally. Invoices are often issued and received through email so being able to easily keep track of them would be a godsend for a lot of small business owners. This is why Xero now let’s small business users send and receive emails directly through its cloud accounting software through an integration with Microsoft’s Outlook REST API. Here’s what you need to know.
This new capability means Xero users will have real-time access to their Outlook inboxes without having to leave the accounting software’s in-browser environment. Small businesses can initiate quote and send them through email as well as receive customer order confirmation emails all through Xero.
According to Xero, this integration with Outlook will help businesses keep track of customers, spot opportunities and stay on top of any issues that may crop up.
“This latest integration gives our 600,000+ customers real-time information, so they can keep track of their business relationships and help make sure nothing slips through the cracks,” Xero CTO Craig Walker said in a statement.
With email being such a critical tool for businesses, especially for employees who are involved with selling directly to customers, cloud service providers are eager to integrate deeper with workers’ email inboxes. Earlier this year, we saw Salesforce introduce its SalesforceIQ Inbox to that adds analytics to the email accounts of sales staff.