How I Succeeded is a regular series on Lifehacker where we ask business leaders for the secrets and tactics behind their success. Today: Rebekah Campbell from Hey You.
Current gig: :CEO and Co-founder of Hey You
Location: Sydney, Australia
Current mobile device: iPhone
Current computer: MacBook Air
One word that best describes how you work: Focussed
What apps/software/tools can’t you live without?
My Kindle, Uber, Spotify (with good headphones when things are noisy and I need to concentrate). The rest, including business apps, I can work around.
What social network do you find the most useful?
Uber / GoCatch, Airbnb, Dropbox, Everything Google, New York Times online
What were the most important lessons you learned while growing your business?
I started out thinking that I knew everything and realised very quickly that I didn’t and I’d need lots of help. It’s important to surround yourself with the right advisors and team members. I always strive to work with people who are smarter than me.
What has been the most surprising part of your business journey?
It’s much harder and has taken a lot longer than I expected! Businesses that appear to be overnight successes usually aren’t and the key is to keep going, stay optimistic and constantly look for ways to learn and improve.
What everyday thing are you better at than anyone else?
I am a force of nature. I’ll get things done that no one else thinks possible.
What’s your sleep routine like?
I meditate every night at around 9.30 / 10pm for 20 mins then sleep till 5.45am. I then either run or go to yoga almost every morning.
What advice would you offer to other businesses on how to succeed?
Get out of the office and talk to your customers or potential customers as much as you can. As a founder, it’s easy to focus on raising money, recruiting team members, building product etc. It’s easy to miss opportunities or go off-track if you lose the connection with the customer.
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