With Netflix kicking down the door for affordable streaming prices in Australia, Foxtel is more desperate to woo new customers than ever. One of its chief carrots is the popular HBO series Game Of Thrones which remains exclusive to the pay TV network during its initial run. In a bid to entice fans of the show, Foxtel Play is knocking $20 off its monthly Premium Movies & Drama package — just in time for Game Of Thrones season five. The process is a bit finicky, however.
[credit provider=”HBO” url=”http://hbo.com”]
So how does this offer work? Basically, new Foxtel Play customers will be able to sign up for Premium Movies and Drama genre picks (which includes Game Of Thrones) for just $5 extra per month. Usually, the premium picks cost $25 per month. This means the minimum you’ll pay for Game Of Thrones on Foxtel Play is $30 per month, instead of the usual $50.
There’s a slight catch, however — the offer is only valid for the first three months after signing up. After that, it reverts back to full pricing. Thankfully, there are no lock-in contracts, so you are free to cancel your subscription as soon as the show ends for a total spend of $90.
That’s still a pretty steep proposition if Game Of Thrones is all you’re interested in. On the other hand, you’ll be getting access to a range of other premium content, including new episodes of Veep, Mad Men and Orange Is the New Black. The deal also includes access to Foxtel’s BoxSets channel which provides on-demand access to every episode of popular dramas from Foxtel’s back catalogue.
We’re not convinced that this new offer will sway too many consumers over to the pay TV fold. With interest in Netflix-style streaming services hitting peak levels, the only people likely to be interested are hardcore, law-abiding Game Of Thrones fans. Mind you, the show currently holds the record for Foxtel Play downloads, so there seems to be a quite a few of these people out there. Let us know what you think in the comments.
To get the deal, you need to sign up to Foxtel Play between 23 March and 30 April 2015.
[Via Foxtel Play]