Apple’s iPhone 6 and iPhone 6 Plus was its most successful launch on record. However, figures from Gartner suggest that in the July-September 2014 time period, Android devices sold more than six times as much worldwide.
Picture: JD Hancock
These are the worldwide smartphone sales figures for that quarter by operating system, per Gartner:
|OS||Unit sales Q314||Market share Q314|
Given that the iPhone 6 and 6 Plus only appeared at the end of the quarter and supplies were short, Gartner is predicting higher sales in Q4. During the quarter, Apple was the second-biggest smartphone vendor overall, behind Samsung.
For developers building smartphone apps, what does that mean? Ideally, if you have the resources, develop for both platforms — there is still a large Apple base, and plenty of evidence to suggest Apple owners are more likely to spend on apps. But ignoring Android doesn’t make any sense, even if it poses its own development challenges.