When you’re working on a project that you want to present, it’s tempting to want to keep it to yourself to “protect it until it’s ready”. But it’s a better idea more often than not to get outside input sooner rather than later.
Picture: The Natural Step Canada/Flickr
As creativity blog Applied Arts explains, creative inspiration come from everywhere, and no one person is ever the source of the best ideas. Hoarding a project until it’s “ready” is a journey without an end, and you can miss out on input from others that can actually make your project better:
In advertising we often rely on people with the word “creative” in their title for ideas, but we forget that inspiration isn’t taught. It comes from real life, and anyone can bring that to the table.
Of course, that doesn’t mean you have to begin advertising your project to the general public the moment you have an idea. But you need other people to contribute to your plan. Establishing a brain trust or relying on others can give you the boost you need.
SXSW Interactive 2014: New Rules for the Creative Process [Applied Arts via 99u]
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