Online learning is a popular tactic in the IT scene; many certifications don’t require evidence of any face-to-face training at all. But not every industry sector is equally receptive to electronic learning.
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Appliance industry title Current notes that in the electronics retailing sector, face-to-face events to educate retailers on new products are often far more successful than electronic learning. As Acer marketing GM David Sutton pointed out:
The incentive for free time learning is very difficult. That’s why the traditional, face-to-face, labour-intensive way works.
For IT pros training themselves, electronic learning is likely to remain an important option. However, the appliance sector experience reminds us that what works for us won’t always work for everyone else.