Telstra's latest customer loyalty scheme involves $10 movie tickets and a bit of not-so-good-old fashioned gluttony via a snackbar upgrade scheme.
Telstra's new scheme is simply labelled as "Thanks" — presumably "Thanks For The Money" didn't test as well — and allows Telstra customers to buy movie tickets for selected sessions for $10 each. You can buy up to ten tickets, and there's an upgrade offer to switch a medium soft drink and popcorn combo up to a large for no extra cost as well. There's also a time-limited competition to win a walk-on part in an upcoming Ewan McGregor movie as part of the deal.
It's not a deal without a few select limitations, however, although most of them are not all that surprising. You'll pay a surcharge for VMAX and 3D screenings. You can't buy tickets for sessions after 5pm on Saturdays or on public holidays, or for movie marathons. Event Cinemas, Greater Union, Birch Carroll & Coyle, Village Cinemas and Moonlight Cinemas are the signed up partners, which means your local silver screen may not be one participating.
On the candybar side, promotional candybar offers aren't covered, and it would be remiss of us not to point out that excess consumption of salty and sugar-loaded snacks and drinks might not be your best move from a health perspective. Optus has offered a similar deal for customers for some time; clearly movies and mobiles work as a combo.