Scammers regularly use popular company names to try and fool people into clicking on links that promote dodgy online retailers or distribute malware. One version doing the rounds at the moment falsely claims that Woolworths will give you a $50 gift voucher.
Assuming that your spam detection systems don't bin this before you ever see it, there are plenty of obvious indicators that this email, headlined 'Customer Satisfaction Survey', isn't legitimate: Why would Woolworths send email from a strange-sounding email domain such as cinci.rr.com? (Regular Woolworths marketing mail comes from a Woolworths.com.au domain?) If you hover over the link, you'll also see that it points to a site that has nothing to do with Woolworths (and which can't spell the word 'survey' correctly). Woolworths has a note on its site reminding customers not to fall for these scams.
The common sense rules for scam detection don't change: anything in your inbox saying you have won something or will receive a prize is going to be a fake. Ignore, delete, and don't click on the links.