A recent survey of 1143 Australians by Telsyte found that while 85 per cent wanted broadband connection speeds of 50Mbps or more (something the National Broadband Network will offer), only 5 per cent would "definitely change ISPs" to get that speed. Why are we so reluctant to switch our communications companies?
Unwillingness to change keeps us stuck with all sorts of dodgy services, from banks to ISPs. I'm wondering: what (if anything) would stop you changing provider to get a better NBN deal once it becomes available in your area?
Feel free to expand on your reasoning in the comments, and check our NBN Planhacker to see what's available now.