eBay Australia Ditches 'Past Its Prime' Automated Agent Emma

eBay Australia is revamping its customer service and help site. That's good news for eBay users, but bad news for 'Emma', the automated agent which eBay introduced last year to try and handle common questions. She's being dumped.

eBay revealed the plans in an announcement board post yesterday. A revamped Customer Service page is gradually being introduced, though not all customers will see it immediately (the rollout won't finish until July 2012).

"Emma was retired because she was past her prime," an eBay Australia spokesperson told Lifehacker. Apart from a simplified design, the new site will also include an enhanced option to ask an eBay representative to call you, complete with an estimate of how long that will take.

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Comments

    "Apart from a simplified design, the new site will also include an enhanced option to ask an eBay representative to call you, complete with an estimate of how long that will take."

    This feature already exists, it's great. I click a button and ebay calls me on my mobile. Last few days I used it and I barely lifted my finger of the ok button and they were already calling me. Ebay has really improved its Customer service recently, really happy with it.

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