Internode Planning Mobile Phone Offering

Internode is a favourite amongst Lifehacker readers for broadband services. Soon you might have the option of getting your mobile connection through it as well, with the ISP planning to offer a branded mobile service within six months.

Andrew Colley at AustralianIT reports Internode hopes to launch a SIM-only service before the middle of next year. That approach of selling rebranded mobile services has already been adopted by other second-tier ISPs such as iiNet and TPG.

Internode hasn’t named which network it would purchase the service from, but Optus seems the most likely contender, given Internode already uses Optus for its 3G broadband offering. (To date, Telstra hasn’t made Next G available as a wholesale option for other providers, though it has said it will consider doing so.)

The Internode 3G broadband offering isn’t the cheapest on the market, so it will be interesting to see if customers will be happy to pay extra for the company’s well-regarded customer service. I’d also assume that Internode will aggressively try and bundle mobile with other options such as ADSL or NBN services. Would you be tempted by an Internode-branded mobile service? Would the lack of a bundled handset be a dealbreaker? Share your thoughts in the comments.

Internode plan to enter mobile marketplace [AustralianIT]

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