“No-one uses email anymore.” I’ve lost track of the number of times I’ve heard that at press conferences and presentations. But if that’s true, why do 90% of respondents in a survey cited email as the most used application on mobile phones?
Security company McAfee conducted a global survey of 1500 respondents, including 100 Australians. Of those, 90% cited email as the most common non-calling application accessed on smartphones, followed by calendaring (86%) and internet access (63%). While that research was business-oriented, it still suggests that writing off email is a bit premature. As with every case of “X is dead”, it seems more like “X is so normal these days we no longer notice or get excited about it”. Thoughts?
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