Every year at this time, Google releases its annual Zeitgeist figures for Australia: a summary of the most popular search terms over the past 12 months. And every year, we have to marvel at how the most popular search terms are sites which you can access in two seconds by typing that word into the address bar and adding ".com" to the end.
2010 is no exception. Here's the ten most common search terms Australians have searched for on Google:
- Real Estate
- White Pages
Honestly, I could weep. And I bet that the people doing those searches aren't using the search box in their browser either.
The list of fastest-rising search terms, which is a better indicator of growing popularity, is rather more unusual:
- World Cup 2010
- Event Cinemas
Share your theories on why everyone is looking for ABC3 in the comments.
Taking the pulse: Australia’s top Google searches 2010 [Google Australia Blog]