If you're looking for a fire and forget way to bulk encode your media, EncodeHD is a drag and drop video encoding solution with support for for over a dozen devices.
Like many video encoding programs, EncodeHD is a friendly GUI for some less user-friendly but powerful tools. Under the interface of EncodeHD are some open source powerhouses like FFMpeg, Atomic Parsley, and MP4Box. The result is an easy to use interface with some strong encoding juice under the hood. EncodeHD has presets for over a dozen popular media devices include the Apple TV, iPod, iPhone, iTouch, Blackberry, PSP, Playstation 3 and more. You don't get granular control over the individual settings but you do get drag, drop, and forget convenience with optimised settings. For more video encoding goodness, check out our top 10 list of video rippers and encoders. EncodeHD is freeware, Windows only.