Top 10 Google Products You Forgot All About
Posted by Gina Trapani at 2:00 AM on October 25, 2007

Living in the shadow of Gmail, Reader and Calendar's got to be tough, but that's what a slew of useful Google products do every day. We give Google's front-running applications a lot of ink (or pixels, as it were), and the rest a passing mention in the fast-flowing river of news. Today's top 10 pays homage to the little brother and sister Google products that you forgot all about.
10. Google Code Search
Mostly of interest only to programmers, Google Code Search is a pretty incredible mechanism for finding and browsing the innards of countless open source projects. Use the lang: operator to limit your results to a certain language, and search by developer name, file name, or comments. Here's a search for the words "nasty hack" in PHP code—lang:PHP nasty hack—and here's a search for Javascript authored by Gmail Macros developer Mihai Parparita.
9. Google Base
Easily publish and find recipes, classifieds, vacation rentals and job listings at Google Base, a no-web site way to get data online and into Google's search results. What's great about Base is that it offers data type-specific search operators. For example, you can search recipes by ingredient, or vacation rentals by location and features like how many bedrooms, and what type of property it is (cabin, cottage, hotel, villa, house, etc.)
8. Google Trends
Compare the "world's interest" in certain words and topics at Google Trends, which charts the number of times a word or phrase appeared on the web over time. Great for checking out the history of popular neologisms and brand names (like iPhone or lifehacker), you can also pit terms against one another. You can see from the image above that the phrase "getting things done" has been around a lot longer than the word "lifehacker." (Pit GTD vs lifehacker at Google Trends.)
7. Google Alerts
Make your web search results come to you with Google Alerts, email notifications of new web pages search terms pop up on as the Googlebot discovers them. Google Alerts automatically hands me Lifehacker story ideas every morning, and it's also great to ego search your own name, web site title or product name, too. To get results for several term searches in one alert, separate them with a pipe (|) or combine terms with AND, like wildfire AND "San Diego".
6. Google Book Search
Remember those rectangular objects that you used to read by turning a page from one side to the other? Ah, those were the days. You can still get your books online at Google Book Search, whose book-scanning elves add to the digital library all the time. Flip through pages of the books scanned into Book Search, and add books to your personal virtual library as well. Along those same lines, academics won't want to forget about Google Scholar for searching papers, theses, abstracts and articles, from academic publishers, professional societies, preprint repositories, universities and other scholarly organizations.
5. Google Page Creator
When Aunt Martha and Uncle Skip ask how to set up a web page? Point 'em to Google Page Creator, a totally web-based, WYSIWYG web site creation tool that hosts up to 100MB of files for free.
4. Google Notebook
We all find snippets of web pages, quotes, and images all over the web we want to copy to a personal library, and Google Notebook is a powerful way to do just that. Whether you're researching a particular project, capturing ideas as you come across them online, or Getting Things Done, Notebook (especially coupled with its companion Firefox extension) is a powerful, useful tool.
3. Flight Simulator in Google Earth
2. Keyboard Shortcuts Experimental Web Search
Hidden deep in the bowels of Google Labs is the Keyboard Shortcuts flavor of web search, which takes your mouse out of web search entirely. Once you're using Keyboard Shortcuts search (just add "&esrch=BetaShortcuts" to your Google URLs), use J and K to move up and down a search results list. Open a link using O or the Enter key; bring your cursor to the search box using / (forward slash), and Esc to get out of the search box. Here, install the keyboard shortcuts version of Google search into Firefox or IE7's built-in search box for easy access.
1. SketchUp
Free 3-D modelling program Google SketchUp lets anyone virtually architect their dream house, remodeled kitchen, office, spaceship or skyscraper. Download Google SketchUp for free, for Mac or PC.
This was a tough list to winnow down, as Google's full product list is long and prodigious. In fact, we're still having regrets about leaving Patent Search, Google Moon, and Google Mars off the list. What's your top lower-profile Google app? Shout it out in the comments.
Tags: feature | google | lifehacker top 10 | top

Comments (AU Comments · US Comments)
There are currently no AU comments for this post.
prototypic
Posted 5:08 PM 24/10/07
What about Picasa or Picasa Web Albums. I know flickr is popular but I definitely like Web Albums a lot better.
prototypic
MrWashy
Posted 5:05 PM 24/10/07
I have really come to love Notebook. I use it for everything from price and product review comparisons to making notes on calls to companies.
MrWashy
Mark
Posted 4:33 PM 24/10/07
I wrote a blog post virtually identical to this a while back called "Google Products That Get No Love". You can see it at MakeUseOf.com here - [www.makeuseof.com]
Mark
Joshua Timberman
Posted 3:39 PM 24/10/07
Shoot. I forgot about google code last night when I was trying to get something done in Ruby.
Found the answer to my problem (that I already solved on my own) in a few searches :-\.
Joshua Timberman
Hunefalk
Posted 3:26 PM 24/10/07
Sorry for a double comment - but about the notesbook, I can really recommend it for collaborative work! We're a few who have been working on a project in separate locations for a while, and the notesbook combined with goo calendar is of amazing help for our planning, brainstorming and scheduling....
Hunefalk
Hunefalk
Posted 3:24 PM 24/10/07
Nice - the only ones I haven't tried were the ones you had left off the list. I use the notebook and trends daily/weekly, and have also thought of some nice ideas for a few of the others.
Anyway, thanks for reminding me about the patent search - there's something I have to look up...
Hunefalk
andyatkinson
Posted 2:45 PM 24/10/07
Gina- I think we are on the same wavelength. I've been working on an article with a scarily-similar title for a few weeks, though surprisingly my list is quite different from yours. It will be published at Pain in the Tech in the next week.
andyatkinson
reganwerks
Posted 2:41 PM 24/10/07
Sketchup the free version cannot export to other 2d or 3d CAD file formats, or 2d image formats besides a handful of low-res raster formats.
The Pro version bundles a beta page layout and presentation program called LayOut I haven't had a chance to meaningfully use yet. It is a free download that is time limited to ~450 minutes before it locks out without a serial number.
Otherwise you can print and save with the free version like a normal program as long as you are willing for your work to stay in the SketchUp ecosystem.
reganwerks
groupie
Posted 2:35 PM 24/10/07
Notebook is great. I use it everyday for both personal and work-related notes.
groupie
coonj
Posted 2:32 PM 24/10/07
Since Google flight simulator is fairly new, it could be replaced with Google for Hackers --> [www.google.com]
coonj
edythemighty
Posted 2:20 PM 24/10/07
You might want to be specific in the use of Google Alerts, and perhaps set up a filter to move it out of your inbox, or it will fill up quite quickly as I found out :P
edythemighty
voyagerfan5761
Posted 2:05 PM 24/10/07
@Gina Trapani, Lifehacker Editor: I recall Lifehacker being the place I found out about GC. Thanks, guys! :) Now it's really easy to share a cell phone.
voyagerfan5761
o3fingers
Posted 2:02 PM 24/10/07
Google Sketchup is great, and really fun to use; but yes, it has a couple of bad drawbacks. Main one is you can't export 3d models in any format other than Google's. So you can upload things to Google Earth and Google 3D Warehouse, but you can't do any serious 3D rendering without the full version.
The other (minor) drawback is that it's really only a modeler; you've got very little control over lighting and such. I still use it a lot, though, mostly for quick and dirty reference for art projects.
o3fingers
Gina Trapani, Lifehacker Editor
Posted 1:58 PM 24/10/07
@voyagerfan5761: GrandCentral is a GREAT pick. And yes, Blogger counts!
Gina Trapani, Lifehacker Editor
voyagerfan5761
Posted 1:54 PM 24/10/07
Does Blogger count as a lower-profile app? If not, GrandCentral comes near the top of my current list.
voyagerfan5761
WizzKid
Posted 1:46 PM 24/10/07
Wow awesome, didnt know some of that stuff!
Thanks!
WizzKid
Iron
Posted 1:41 PM 24/10/07
Are there any annoying limits for the free version of sketchup? I see they have a pro version for $500...
Iron
Cadoo
Posted 1:01 PM 24/10/07
I recommend GUtil! Firefox add-on. It adds a button to Firefox with links to all Google products. You can easily customize it to just show the ones you use the most.
It's also a good way to rediscover forgotten Google products.
[addons.mozilla.org]
Cadoo
Posco Grubb
Posted 12:41 PM 24/10/07
Cool tools! I hadn't heard of Google Trends or Google Page Creator before.
Posco Grubb
voyagerfan5761
Posted 8:57 PM 24/10/07
@prototypic: You know what, I forgot about Web Albums when I was writing this. That one deserves a mention, I think. Great service, and the Picasa software is useful, too.
voyagerfan5761
Ultranoob
Posted 9:57 PM 24/10/07
Wow, awesome list!!! I really didn't know about Google Code, and it will be invaluable for future use.
Ultranoob
Gerald
Posted 10:52 PM 24/10/07
Google trends was odd, it could not find any instances of "war in Iraq", zero when I wanted to trend that phrase.
Gerald
goldeneye
Posted 10:47 PM 24/10/07
My vote goes for the recent Google acquisition GrandCentral. GrandCentral is new and yet it has already revolutionized how I use the telephone. I mean, it's got visual voice mail, unlimited voice mail, complete control over when calls come in, call recording, spam filters, phone switching while I'm on the phone... take that, slow-to-adopt phone companies!
goldeneye
bbqsandwich
Posted 10:32 PM 24/10/07
Among writers and journalists, Google Alerts are very popular. The most vain among us use them simply to keep track of instances of our names appearing on the Web. Others use them for more practical purposes, such as keeping track of when stories elsewhere in the country have a connection to an area we care about. When I was a news reporter, I had Google Alerts set up for every county in my organization's coverage area. That way, when people from our area were arrested halfway across the country (for example), we knew about it. This is common, I think.
bbqsandwich
umut
Posted 12:14 AM 25/10/07
Google Trend is very interesting. Do you guys know any way to get the actual numbers that the graphs are using? I'd be very interested in to compare the trend on the word 'recession' or any other economic lingo with economic data for example. Thanks.
umut
Eric Danielson
Posted 2:10 AM 25/10/07
No love for Google Docs? Single handedly my top Google App, bar none. Keep all my docs online, backed up, searchable, and accessible from anywhere, and collaborate with others lickity-split. Amazingly awesome.
Eric Danielson
WhereForArt
Posted 7:46 AM 25/10/07
I used Google Books extensively when writing a research paper in law school. It was very handy when I was working on the paper at home and didn't have time to make the trip to the nearest college libary. I could do a quick search for what I was looking for, grab the research material, and accurately cite the book and page number for my footnotes.
WhereForArt
Black_Umbrella
Posted 7:22 AM 25/10/07
Its not web based, but don't forget 1-800-GOOG411. An incredible free 411 service.
Black_Umbrella
Andrew Heiss
Posted 10:48 AM 25/10/07
I use Google Page Creator for free webspace. I upload large pdfs and pictures there to offset the load on my NearlyFreeSpeech.net hosting - it's a perfect way of getting quality file hosting (instead of using those terrible, spam-ful file hosting sites that last for like a week).
Andrew Heiss
Ashground
Posted 10:33 AM 25/10/07
Speaking of Google products that get no love: [www.searchmash.com]
Ashground
UnknownNamespace
Posted 9:08 AM 25/10/07
Google Finance is unbelievable app if you are into stock trading and worth mentioning.
UnknownNamespace
valley_ad_guy
Posted 9:53 PM 24/10/07
How about dodgeball.com -- whatever happened with that MoSoSo after they bought them/ hired their team, then the team left with a big f.u. from the sounds of it?
valley_ad_guy
fishneversleep
Posted 2:13 PM 25/10/07
Grand Central is just ridiculously useful.
fishneversleep
etnie21
Posted 11:19 AM 26/10/07
Grand central looks awesome, finding an invite:not so easy (reminiscent of gmail invites!) Picasa is definitely good stuff. Sketchup definitely worth a second look.
etnie21
bbmurali
Posted 2:28 AM 26/10/07
This is really a useful collection. I have used only a few of them. Cheers!
bbmurali
adria.richards
Posted 12:09 AM 29/10/07
I just shared a Grand Central invite with etnie21. I have three more on my primary Grand Central account so I'm happy to share with fellow/fellowette Lifehackers.
I will leave it in your comment area.
adria.richards
CRuss
Posted 2:07 PM 29/10/07
@adria.richards: Hey, I'd love one of those Grand Central invites. Thanks!
CRuss
dotancohen
Posted 8:29 AM 30/10/07
I'm surprised that nobody's mentioned Youtube. Or is that not low-profile enough?
dotancohen