how i work
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I'm William Gurstelle, Author Of Backyard Ballistics, And This Is How I Work

William Gurstelle has a knack for building highly kinetic things. He often explores subjects that seem dangerous from a distance — like cannons and catapults — but are safe so long as you understand the science.

I'm David Baszucki, CEO Of Roblox, And This Is How I Work

ROBLOX is part virtual world, part development platform and part massively multiplayer online game. David Baszucki created it 10 years ago along with his co-founder Erik Cassel, and it’s gradually snowballed in popularity, particularly among kids and teenagers.

I'm Natalie Amrossi, Photographer, And This Is How I Work

Natalie Amrossi’s future is up in the air. She left a burgeoning a career in finance to pursue her interest in photography, and now spends most of her time photographing city skylines from rooftops and copters.

I'm Matt Eaton, Artist And Curator, And This Is How I Work

Matt Eaton is an artist in Detroit — but his own art is often a second priority. As director and curator of the Red Bull House of Art, Matt is an advocate for young, up-and-coming artists, helping to push their talents and promote their work.

I'm Peter Weijmarshausen, CEO Of Shapeways, And This Is How I Work

You probably think of 3D printers as niche devices for DIY enthusiasts to create plastic objects that are a little rough around the edges. Shapeways is different. They use industrial machines to bring high resolution 3D printing to the masses.

I'm Marc Guggenheim, Writer And Executive Producer Of Arrow, And This Is How I Work

Marc Guggenheim is an accomplished showrunner and television producer, but he is, more than anything, a writer. His work spans many media — from television to film to novels and comic books. He’s even written for video games.

I'm Noah Rothbaum, Chief Cocktail Correspondent At The Daily Beast, And This Is How I Work

Noah Rothbaum is the right person to talk to when you need a drink. He’s the founding editor of, has written books about the booze business and is heading up a new food and drink vertical on The Daily Beast as Chief Cocktail Correspondent.

I'm Mary Roach, And This Is How I Work

Mary Roach wants to you to be uncomfortable, but intrigued. Her books examine the unexpected, curious minutiae of managing the human body and the science of how we deal with our own limitations.

I'm Erz Imam, Director Of Nesk, And This Is How I Work

Erz Imam is the director of Nesk, an innovative co-working space application from depo8 that allows startups to hire desks by the hour for better flexibility and increased revenue. Here are his productivity regime, favourite tools and work habits.

I'm Justin Rosenstein, Co-Founder Of Asana, And This Is How I Work

It should come as little surprise that the creator of Asana, a popular project management tool, dutifully tracks his own work with eager intent. Every little detail matters to Justin Rosenstein, from the minutiae of how his product works to the five glasses of water carefully lined in a row on his desk in preparation for the day.

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